Customers For Life
- Equipment & Technology
- July 23, 2025
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Manage your certification & training.
Even with a gorgeous cover and dynamic graphic design, the pages of ist Magazine still need content – the kind that salon professionals want – to be successful. When Vince
READ MOREWhile ist Magazine has a 15-year history of serving the indoor tanning industry, it’s like a brand new publication in many exciting ways. In February 1997, Vince Lorraine – then
READ MOREGreat customer relationships might take time to establish, but can be ruined in seconds, especially when salon operators say the wrong things. Here are a few examples of all-too-common phrases
READ MOREWe all know that it’s extremely important to establish a relationship with each client – that’s just a given. Sometimes, we take this relationship for granted and forget that it
READ MORECompetition. It feeds our drive. It feeds our intuition. It feeds our industry. And, everybody loves to win: especially our customers! They love exclusive offers, great deals and free products
READ MOREBy the time you’re reading this, your salon(s), like most others around the country, will be coming out of the peak season and starting to experience a slowdown in tanner
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